Speaking Topics: Marketing, Leadership, Sales and Business

Marketing

“How to Make Your Business Go up When the Economy is Going Down”

Discover how you too can achieve your dream of owning a profitable business by working smart, not hard. Learn the Top 3 Action Steps you can take if you are not happy with the way things are going for you right now. Also, the secretly guarded Five Characteristics of Ultra Wealthy People are now revealed to you. Follow the advice in this seminar and you too can make your business go up in 30 days or less!

“Marketing Made Easy”

Imagine having the American Dream of owning the business you always dreamed of AND having the time for enjoying the fruits of your efforts. It’s all available to you… and you can have it! You just simply need to know how to get it. Discover how to increase your sales as an entrepreneur through effective and affordable marketing. Small business marketing is demystified and made easy for you in a fun, supportive and interactive learning atmosphere. Enjoy learning with a direct, easy to understand, and proven approach helping you get results fast.

“Focus on Niche Marketing”

Competition in business is a cold reality… so how do you win the marketing war? The best way is to focus your efforts with a great niche marketing strategy. In this seminar, your instructor, Debbra Sweet, will "pull back the curtain" revealing to you the secret insider information that the pros and big corporations use to make billions of dollars every year. You will be astounded at just how easy and inexpensive this process really is! Debbra will show you the steps you must take to define and reach your best target market on a limited budget.

“Website Marketing: Is yours bringing you clients or making them run away?”

Join us and discover why your web site needs to be a vital part of marketing your business. We will be uncovering the Top 3 Web Site Mistakes that are preventing business owners like you from getting new customers... and how you can avoid these profit killing mistakes like the plague! Is your site attracting clients or making them run away scared?  Find out the truth about:

“Relationship Marketing: The Key to Long Term Success ”

Customer relationships are key to your marketing strategy.  Relationship marketing is not about having a "buddy-buddy" relationship with your customers.  Customers do not want that. 

Relationship marketing refers to a long-term and mutually beneficial arrangement wherein both the buyer and seller focus on value enhancement with the goal of providing a more satisfying exchange and experience.

In this seminar learn how you can increase your sales by 50% without increasing your marketing budget by nurturing, retaining, and maintaining your customer relationships with your existing customer base.

“Follow Up and Enjoy the Pot of Gold of Clients Waiting for You”

A study done by the Association of Sales Executives revealed that 81% of all sales happen on or after the fifth contact. If you’re a small business owner and you’re only doing one or two follow-ups imagine all the business you’re losing. Not following up with your prospects and customers is the same as filling up your bathtub without first putting the stopper in the drain! A customer follow up system makes you able to use the lifetime value of your customers, so once you succeed to sell one of your products to a prospect and deliver a great buying experience, you've won a customer for life that will purchase from you again and again!

Attracting new customers takes a lot of money, time and effort. But following up with your past customers and selling to them is easy. Customer retention represents one of the most cost-effective ways to grow a business. Yet, far too many companies spend more time and resources hunting down new business than taking care of existing customers. By staying in touch with your customers on a regular basis, you’re investing in future sales, growth, retention, referrals and profits.

Discover easy to use, highly profitable customer retention techniques and tools that will not only help you retain your current clients but also generate new ones too!

Leadership

“Finding the Leader Within”

The Power of Leadership is filled with insight showing you how to recognize the benefits and the potential you have within yourself . This seminar is geared to inspire, encourage, share, teach and guide you to confidently step forward toward finding, nurturing and growing the leader within yourself for greater health, wealth and prosperity.

“Becoming the Leader Others Will Follow”

Becoming the leader that others eagerly support and follow allows you to create a team, a network of individuals that will support you in all your endeavors. This seminar is a valuable resource for you in your journey to becoming a leader. Loaded with experience, wisdom, encouragement and enlightening information and instruction, you will learn the most important, core skill sets and abilities that are common to the greatest of leaders in order to build your winning team of followers.

“Being the Leader Producing Results”

Many people are hungry for real leaders who will produce real results that can benefit many.  The general population- made up primarily of followers- is ready for a change. They are ready for others to rise up into leadership and produce results.  Is that you?  Are you the one ready to take on a bigger role as an ethical, responsible, and accountable leader?  If so, how do you accomplish that?  What does it take to be a great leader?

Leadership has taken on new meaning with greater challenges in the last few years. No longer able to simply “show up” and boss people around, the leader of today must hone his or her skills and be sharper than ever before.

In this interactive presentation you will learn key skills sets and understanding that is needed to become one of tomorrow’s great leaders.

“Authentic Leadership”

Leadership is not simply something we do.  It comes from somewhere inside us.  Leadership is a process, an intimate expression of who we are.  It’s our being in action.  At its deepest level, leadership is authentic self-expression that creates value. Viewing leadership from this essential vantage point, we can see there are three core principles to guide us:

How authentic are we?

How deep and broad is our self-expression?

How much value are we creating?

The foundation of leadership is authenticity. How do we go about expressing ourselves more authentically? 

This presentation will challenge you to ask:

“Where is my leadership coming from?”

“Do my actions originate from deep within myself, or are they coming from a more superficial, limited place?”

“Is your leadership arising from your character, the essence of who you are?”

 “Or is it only coming from your persona, the external personality you’ve created to cope with life circumstances?”

When you leave this event, you’ll have a new perspective of your authenticity and how you can use this in your leadership style for better results.

“Core Principles of Leadership”

There are 7 key core principles in effective leadership.

Without knowing what these are and how to practice them every day,

your results as a leader can be very limited.

This seminar will reveal the simplicity yet power behind these core principles

so you can start using them today to be more effective as a leader.

“Leadership Efficacy”

Efficacy is the capacity for producing a desired result or effect; effectiveness: a remedy of great efficacy. The concept of leader efficacy has received relatively little attention. This is somewhat surprising given that effective leadership requires high levels of agency (i.e., deliberately or intentionally exerting positive influence) and confidence.

This seminar examines the primary goals to provide a framework to stimulate building efficacious leadership and to understand how such leadership develops and has implications for effective performance.

Sales

“Sales & Marketing-Unveiling the Secrets of Planning for Success”

Sales and Marketing are two of the most important cornerstones of every successful business- yet for most entrepreneurs, the importance of these areas are the least understood. Many people think that because they know how to do a service well, that people will flock to their doors. The old analogy of “build it and they will come” doesn’t ring true for today’s business owner. Find out the secrets of business success and how planning for sales and marketing is the golden key.

Business

“Shift Into Gear for Better Results”

When author and entrepreneur Debbra Sweet enters a room, she fills it with a striking amount of passion, confidence and visionary ideas on how to help others shift into gear to achieve better results in their lives and business. Whether you are a business owner or a key employee, you are accountable the results your business has.

Debbra Sweet, author and founder of Sweet Marketing Solutions, is a sought after marketing advisor, consultant, trainer and coach. She works with businesses on a national basis and was the creator of a proprietary process called the CAN-DO™ Process. This process helps businesses become more profitable through a better niche marketing system.